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< All archived projects Pop-Pilot Elektro ENG The electronic music camp Pop-Pilot Elektro, carved a creative and educational space for young girls, trans youth, and non-binary youth who harboured a curiosity towards electronic music. Pop-Pilot Elektro, was the name of ROSA’s electronic music camps, where girls, trans youth, and non-binary youth from ages 14-19, were introduced to electronic music over the course of one weekend. Between 2019 and 2023, Pop-Pilot Elektro gave the participants the tools to write and produce their own music. With experienced producers from Beats By Girlz as coaches and role models, the goal was to prepare the participants for creating music, regardless of gender and experience. In cosy, safe and creative environments, the participants learned how to record using a microphone, do sound design, and put it all together in a song using the music program Logic. Songs which, at the end of the camp, were presented for family and friends. 6 Instructors 100 Percent good energy 117 Keys

< All archived projects Pop-Pilot Camp ENG For 11 years, ROSA’s Pop-Pilot Camps gave young girls, trans youth, and non-binary youth, the chance to explore music – regardless of how experienced they were. The essence of Pop-Pilot was to strengthen the participants’ beliefs in their own abilities, and give them the desire to create and perform music. Pop-Pilot Camps were music camps for young girls, trans youth, and non-binary youth from the age of 13-20. The camps focused on community, originality, empowerment and music. Here, they could participate both with and without music knowledge. This was possible, because the camps were led by experienced female musicians, who, due to their own backgrounds, could meet all the participants at eye level. ROSA facilitated Pop-Pilot Camps from 2021 to 2022 across the country – and every year, we sent a happy group of participants back home afterwards, fulfilled by good music experiences, and many new friends. From the beginning, the purpose of Pop-Pilot Camp was to create a safe space for the participants to strengthen their confidence and belief in their own creativity and musicality. At a point of their lives, where crucial personal competencies are created and ripened. 17 Camps 201 Songs 304 Participants

< All archived projects Días Nórdicos ENG A partnership born out of a Spanish interest in Nordic culture and society: values, welfare, cultural politics, design, films, literature – and music. This is expressed through Nordic exhibitions, events and festivals across Spain and Latin America. ROSA has been a partner since 2010, at first by presenting Nordic music in festivals and concerts in Spain, and then in concerts and genre-blending workshops in Latin America since 2014. Días Nórdicos has been held in Spain, Argentina, Brazil, Chile, Peru, Uruguay and Mexico, and has presented artists, musicians, directors, and much more, from Denmark, Norway, Sweden, Finland, Iceland, The Faroe Islands, The Åland Islands and Greenland. As the years have gone by, there has been an increasing amount of Spanish and Latin American revisitations, for mutual inspiration and cultural exchange. Días Nórdicos have presented nordic names such as Lydmor, Teitur, Tina Dickow, Efterklang and Thomas Dybdal. The Días Nórdicos’ website presents a long list of border crossing art and culture, which you can explore here . 7 Visited countries 67 Acts 8 Nordic countries and regions

< All archived projects SPOT Festival ENG SPOT Festival was created in 1994, and in the following year, ROSA took leadership of the festival with the ambition to create a platform for the Danish industry with professional knowledge sharing and – with time – international networking. Between 1995 and 2019, ROSA produced SPOT Festival. ROSAs purpose with moulding the festival into an international meeting place centred around Danish – and Nordic – produced music, was to secure branding at an international, competitive level. Since 2011, SPOT Festival has had independent legal status, and has since 2020-2021, been a separate entity from ROSA, with independent management and staff. Collaborators over time can be seen here . 24 Years ROSA participated 3000 Hopeful acts 2 Concerts in the rainbow of ARoS

< All archived projects NAKED ENG “A singer and a piano”. This was the idea behind NAKED, wherein a range of artists performed brand new renditions of their music, with Gustaf Ljunggren on the piano bench. In 2011, ROSA and SPOT Festival presented the very first version of NAKED. The subheading sounded: “A singer and a piano”, and did exactly what it said on the tin. The project presented strong singers and a brand new rendition of their music, scraped entirely clean of band and production. Instead, all that was left was the core. The song and the voice was helped along by NAKED’s pianist Gustaf Ljunggren. NAKED was, from the beginning, an audience favourite – the concept attracted new as well as established soloists, who were all willing to step out of their comfort zones in this intimate setting, to view their songs through another lens. And every time, it was two female and two male singers. Throughout the years, NAKED has presented names such as Lord Siva, Johan Olsen (Magtens Korridorer), Stine Bramsen, Hans Philip (Ukendt Kunstner), Nik & Jay, Claus Hempler, Kill J, Pernille Rosendahl, Katinka, Gulddreng, Sebastian (Kellermensch), Lydmor, Soleima, Kjartan (Folkeklubben), Christopher, Barbara Moleko, Eivør, Mathias Bertelsen (Entrepreneurs) and Simon Olsen (BÆST). From 2022, SPOT Festival has taken over the organisation and presentation of NAKED at SPOT Festival. 1 Piano 43 Artists 1 Gustaf Ljunggren

< All archived projects Musik på Hjemmebanen ENG The project Musik på Hjemmebanen (Music on Home Ground), was started by ROSA in 2018, and presented music for local communities. Here, public spaces normally used for birthday celebrations and board game nights, were transformed into an intimate concert venue within the local sphere. Within the first year of the project, the concerts were held in Aarhus and Aalborg. In 2020, it spread to the whole country. Musik på Hjemmebane was from the beginning a collaboration between BL – Danmarks Almene Boliger, neighbourhood organisations, and ROSA. Apart from creating new venues and audiences, the purpose was to provide citizens, who only sporadically came in contact with Danish produced art, the opportunity to experience music in a safe, local space. In the years where ROSA was involved with the project, Musik på Hjemmebane housed the musicians Ester Brohus, Ivan Petersen, Rasmus Nøhr, and Signe Svendsen. From 2021, SPOT Festival took up the project. 4 Soloists 51 Concerts 502 Cups of coffee

< All archived projects Udenfor Sæsonen ENG In 2002, ROSA initiated Udenfor Sæsonen (Out of Season), in collaboration with Bornholm’s Culture Week, Musikhuzet in Rønne, and the musician and singer Steffen Brandt. With Brandt as a curator, every year saw four concerts with a new repertoire from new soloists across genres and artistry. The purpose was to simulate the meeting between experienced and musical innovative thinking, and develop national initiatives in regional contexts. Throughout the years, artists such as Povl Dissing, Ginne Marker, Lis Sørensen, Carl Emil Petersen, Annisette, Benny Andersen, Per Vers, Marie Key, Sebastian, Lise Westzynthius, Annika Aakjær, Mads Mouritz/Lone Hørslev, Kira Skov, Allan Olsen and Alberte Winding have taken part in the project. In 2021, SPOT Festival took up Udenfor Sæsonen. 1 Sunny island 1 Cultural week 100 Percent cosy atmosphere

< All archived projects Pop-Pilot Music Talks ENG There are many preconceived notions, a lot of prejudice, and inequality in the world – also within the music industry. Pop-Pilot Music Talks was born out of Pop-Pilot Camp, with the purpose of shedding light on gender inequality in the music industry, and building confidence in young people, regardless of gender. Action, independence, and empowerment were the keywords of this project. Pop-Pilot Music Talks were led by professional musicians, who, by sharing their own experiences, discussed various issues regarding gender and identity. And they managed to involve and engage with all participants – regardless of gender. The target audience for these talks was primarily students at efterskoler (continuation schools) and secondary education institutions. Pop-Pilot Music Talks were conducted from 2020 to 2023. 8 Presenter 777 Participants 18 Talks

< All archived projects ROSA Out of Office ENG We are visiting our colleagues all around the Danish music scene, in every corner of the country, to get inspired and learn from the work they are doing. And to explore ways of collaborating. From Gudenåen to the islands of Fyn, and from Limfjorden to the heart of mid-Jutland: with ROSA out of Office, we are inviting ourselves on two-day visits to playing venues and different music spaces around the country to learn more about the music climate within the latitudes and longitudes of Denmark. We will listen to your experiences, we will share ours, and together, we will explore different opportunities of collaboration – and exchange plenty of music stories from around Denmark. It is never boring. 7 Cities visited 1116 Kilometers driven 42 New relations

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< All projects E-Tur ENG An intense developmental project where upcoming artists present their live-setup in front of a potentially new group of fans at efterskoler (continuation schools) around the country. A guiding star for the musicians of tomorrow. E-Tur (E-Tour) introduces new Danish music, new directions, and provides a young audience with access to the newest of high quality music. ROSA’s primary purpose with E-Tur is to give bands and artists the opportunity to gain experiences and routines in being a touring musician. New bands and new artists especially, may struggle with landing enough gigs to build a substantial amount of experience in performing live music. On E-Tur, artists can perform for a different audience every night, and harvest from these experiences. Interacting with a new audience and putting on a good show can be incredibly important to building a fanbase. In other words, E-Tur is also effective marketing. E-Tur has a number of different collaborators: MentalVoice, which offers a course focusing on mental health before, during, and after E-Tur; LMS (“Levende Musik i Skolen”), which partnered up with ROSA to supply music to efterskoler (continuation schools) around the country; and BandAkademiet, which focuses on honing talents, also in collaboration with MentalVoice. Mental Voice As part of E-Tur, the participating artists are offered a program - before, during, and after their tour - focusing on their mental well-being. The artists undergo a coaching process that provides them with tools to handle performance and expectation pressure, for example. The organization behind this program is MentalVoice. LMS has been working with professional school concerts since 1992 in public schools, private schools, and independent schools. The new collaboration between LMS and ROSA is based on the decision by the Danish Arts Foundation and the parties behind the current finance law that all primary school students should encounter live music every year through a professional school concert. If you click on the Spotify player, you can listen to what is currently playing on E-Tur, among other things. The playlist includes songs from the selected artists who will be touring in 2024. E-Tur has existed since 2007. The following bands/artists has participated: Marvel Hill (2007), Bahnhof (2008), Gypsies (2008), Jooks (2009), Disa & Mouritz/Hørslev (2009), Turboweekend (2009), Negash Ali (2009), Julie Maria (2010), Thee Attacks (2010), Kasper Spez (2010), Coco Moon (2010), Quadron (2010), Ignug (2011), Kirsten og Marie (2011), SupaJan (2011), Thomas Buttenschøn (2011), Hunch Bettors (2011), Panamah (2011), Wafande (2012), Hannah Schneider (2012), Rangleklods (2012), Öberg (2012), Tako Lako (2012), Linkoban (2013), Point Blank (2013), Heidi Mortenson (2013), Dance With Dirt (2013), Sebastian Lind (2013), Nelson Can (2013), Ida Gard (2014), Camilo & Grande (2014), Asynje (2014), Karl William (2014), Kamilia Amélie (2014), Keep Camping (2014), Mont Oliver (2014), Quick Quick Obey (2015), MC Hansen (2015), Sonja Hald (2015), De underjordiske (2015), For Akia (2015), Pede B. (2015), Velvet Volume (2016), Black Hores (2016), The Courettes (2016), Go Go Berlin (2016), NORTHERN ASSEMBLY (2016), Wangel (2016), TÅRN (2017), Total Hip Replacement (2017), The Warmongurs (2017), Farveblind (2017), Moses: Andreas (2017), Maximillian (2018), TunnelVision (2018), Monti (2018), ROXY JULES (2018), Kaaliyah (2018), JÆRV (2018), Mambe & Danochilango (2019), Fribytterdrømme (2019), Ravi Kuma (2019), Mekdes (2019), AySay (2019), Ea Kaya (2020), ELBA (2020), DOPHA (2020), JJ Paulo (2020), Rebecca Lou (2020), Trio Svin (2021), Bbybites (2021), Undertekst (2021), Maddy (2021), Kå (2021), Girl (2022), KK (2022), Kalaset (2022), Baske (2022), Stella (2022), DAYYANI (2023), KK (2023), mina okabe (2023), SZIM (2023), Mørkeblødt (2023) and Tamara (2023). 84 Acts 753 Concerts 29 Efterskoler

< All projects On Track ENG Over the course of an actionpacked session-day, local songwriting talents, national and international A-writers and producers will work together to create the next banger. Some added bonuses: career tips and a crucial network. The purpose of On Track is to inspire and guide local talents around the country in pursuing a professional career and writing the next big hit. It is a collaboration between the international songwriting camp Aarhus Calling, ROSA, and a number of Danish venues and urban communities. In camps spanning across two days, two to four local songwriters are partnered up with routined Danish and international songwriters to create music together. In order to work with local talents, the camp moves from venue to venue in new cities, wherein a recording studio is established to record the material and prepare it for pitching. International songwriting and pitch-writing is an area with a huge potential, and several Danish professional songwriters have already had success in songwriting internationally, and for artists all around the world. And in 2022 and 2023, we expanded the concept and involved skilled songwriters and producers from the German market. 9 Urban spaces 15 A-writers 46 Songs

< All projects Musikalske Besøgsvenner ENG Going to concerts is for everybody - also those who are unable to attend the traditional music venues. Musikalske Besøgsvenner (Musial Visiting Friends) are intimate concerts for merely two spectators, who are given a front row seat to the music, right in their own home. The visitor’s services and venues are partners. Musikalske Besøgsvenner started in 2021, and consists of live music presented in a familiar, safe setting for a citizen and their visiting friend. The performing artists range from musicians to composers of all kinds of different genres, cultures and eras, who are experts at fostering intimacy and connectedness with their audience. ROSA is responsible for planning the project, a specialised committee chooses the artists, and the concerts are established in collaboration with the visitor’s services of the country, and a number of venues that wish to learn from the experiences of the project. The Department of Anthropology at Aarhus University is doing accompanying research on the project to study the positive effects of the meetings between citizens and musicians. 45 Cities 31 Musicians 200 Concerts